In 2005, during the celebration of 40 years of emancipation, Várzea Paulista became officially recognized as “The City of Orchids.” The municipality is one of the largest producers of the flower in Latin America and is home to five important orchid nurseries.
Emancipated in 1964, Várzea Paulista emerged as a village located on the banks of the Jundiaí River and began to grow through pottery, agriculture, and the railroad. It is currently part of the metropolitan region of Jundiaí and, despite being small, is the second most populous, behind only Jundiaí itself.
According to the yearbook of the safest cities in Brazil, in 2023 Várzea Paulista ranked third in the ranking, being considered a model in public safety.
The City of Orchids

In addition to orchid nurseries, the city also has the largest laboratory dedicated to orchids in Latin America. It produces and exports about one million seedlings per year, with the United States, China, and Thailand being some of its largest international customers.
In 2011, the municipality had a species of orchid named in its honor. The BLC Várzea Paulista is a cross between Lc. Amber Glow x Blc. Malworth Orchidglade, resulting in an orchid with yellow petals and a red lip, which, in addition to being an important symbol of the city, is also one of the most sought-after seedlings by collectors.
The most traditional celebration is Orquivárzea, which takes place at Clube da Cica from September 19 to 21, attracting tourists from all over Brazil. In addition to the exhibition of more than 250 species of flowers, visitors can also purchase seedlings and check out the cultivation workshops. It is also possible to visit orchid nurseries with a guide.
There is also a competition between the orchids on display, with a trophy inspired by the flower. All this with shows by major national attractions and 16 tents with a variety of food options.
What to do in Várzea Paulista

In addition to the OrchidFestival, Várzea Paulista is one of the cities that is home to the Serra do Mursa. Also known as “Morro do Elefante”(Elephant Hill) because of its shape, which resembles a lying elephant when seen from afar, the mountain range is about 1,080 meters high. It is surrounded by Atlantic Forest and wild animals, as well as flowers native to the region.
Its springs are important for Várzea Paulista, as they provide about 30% of the water consumed in the city. It is a famous destination for those looking for hiking trails, cycling, or just want to photograph nature. The mountain summit is one of the great attractions due to its panoramic view of the city.