In its first edition featuring the illustrious presence of Hello Kitty, Arraiá do Família no Parque takes place from June 4 to 28 at Villa-Lobos Park. The partnership with Sanrio promises to delight children and nostalgic adults in one place during this June festival atmosphere.
In addition to Hello Kitty herself walking around the event dressed in a costume specially designed for the party, children will be able to interact with her and even take photos. Hello Kitty will also make a special appearance during the quadrilha performance
The venue will feature a themed setting inspired by the character’s universe.
During the party, the public will be able to check out the“Hello Kitty Parade” exhibition: stylized sculptures by various artists, which also create Instagram-worthy backdrops for visitors throughout the park.
What to expect from the Hello Kitty Arraiá?

The quadrilha dance is scheduled for 2: 30 p.m. on all days of the event. The festival will also feature live band performances to entertain the crowd and a forró trio. The program also includes themed “caipirinha” parades, with June festival costumes.
On the other hand, like any traditional June festival, there will be classic games such as fishing, clown’s mouth, ring toss, and target shooting, with prizes available for purchase. And finally, themed games for all ages.
The venue will also have over 20 paid attractions, such as inflatables, a zip line, a slide, soap soccer, and other activities. The ticket price is R$10. However, there is also the VipPass option, which guarantees unlimited access to the attractions for R$150.
And, finally, no festival would be complete without food stalls. The menu is quite traditional, featuring popcorn, boiled corn, pamonha, rice pudding, cotton candy, and everything else typically sold at June festivals.
As for the drinks, they also follow tradition, with quentão and mulled wine. In addition, the public will have other options available at the food stalls.
Mark your calendars!
The festival begins this holiday, June 4, and runs through the end of the month, on the 28th, on weekends and holidays. With free admission, the festival is scheduled to start at 10 a.m. and last all day until 6 p.m. at the Family in the Park area, inside Villa-Lobos Park