This weekend, Anália Fest ’s Asian Geek arrives at CERET Park as a true gathering place for lovers of Asian pop culture. Featuring traditional cuisine, performances, and geek-themed attractions, the event offers free admission and programming for all ages.
The concept behind the festival in São Paulo is to open a portal and transport visitors directly into the Asian universe. The idea isn’t limited to a single nationality, but rather aims to provide an immersion in various Asian cuisines and cultural trends from each region.
Furthermore, the organizers aim to create a social space where fans can celebrate other cultures in an accessible way. That’s why CERET Park was chosen as the venue for the festival: an open, tree-lined space that’s ideal for families.
What to expect from Asian Geek 2026?

One of the festival’s highlights is its extensive food court. With a menu brimming with flavors from Japanese, Korean, and Asian cuisines in general, the food is an integral part of the immersive experience, blending traditional dishes, art, languages, and new spices into a single cultural experience.
In Japanese cuisine, the public will find classics like gyoza, sushi, yakisoba, and temaki, as well as sweets inspired by the country’s traditions. On the Korean menu, visitors can check out trends driven by the K-pop craze, featuring the famous Korean fried chicken, ramen, and themed drinks or desserts.
The event also features a variety of convenient Asian snacks and sweets, perfect for those who want a quick bite or something to share with friends and family.
The plan is for the public to wander through the park and enjoy the full lineup, which includes concerts and dance cover performances, K-pop dance workshops, a geek and anime fair , as well as interactive experiences.
A major highlight of the event, the cosplay contest requires advance registration and is a spectacle in its own right: it involves performance, creativity, and a passion for pop culture. Participation goes beyond the costume: the on-stage performance in front of the audience completes the experience.
The event’s promotional materials invite the public to choose how they want to enjoy the festival: whether as a cosplayer, anime fan, or K-pop fan. Regardless of which “tribe” you belong to, the Asian Geek Festival welcomes everyone—whether to take photos, come in costume, or simply savor the food.
Come join us!

Asian Geek 2026 takes place on August 22 and 23, from 11 a.m. to 7 p.m., at CERET Park (Rua Canuto Abreu, s/n – Tatuapé / Jardim Anália Franco). Admission is free—in other words, you only pay for what you consume.