Restored by the city government, this historic 20th-century building is now home to elderly artists. Located in the city center, the Palácio dos Artistas took more than a decade to become what we know today.
Designed for artists over the age of 60—whether retired or still working—this affordable rental housing complex is intended for people with incomes ranging from one to three minimum wages. The building currently belongs to the government and participates in affordable housing programs.
Much more than just housing, the mansion offers basic health services to residents, such as nursing care, physical therapy, and dental care. It also featuresrecreational spaces, a vegetable garden, a dining hall, a community laundry room, and communal areas.

With about 50 studio apartments and 60 resident artists, the building is renowned as the “home of the artists” of São Paulo’s old guard.
The idea came from a ballerina, who brought the concept from Europe and presented it to city hall. Before welcoming the elderly residents, the building underwent maintenance work and infrastructure improvements, prioritizing care and a sense of community.
Its Past as the Hotel Cineasta

The former Antônio Caldeira Mansion opened in 1910 and initially housed elite families. Shortly thereafter, in 1930, it was renamed the Santa Cruz Mansion and continued to serve as a residence. It was not until 1950 that it underwent major renovations to adapt to its new incarnation: the Hotel Cineasta.
The name evokes the “Cinelândia” era, a time marked by São Paulo’s vibrant nightlife and, of course, its movie theaters. The hotel operated for about 50 years, hosting people connected to the film industry, theater, and the downtown concert venues . In other words, the place has always been a home for artists!
Finally, the hotel closed in 2001 and lay abandoned until 2010, when it was occupied by housing movements. The city government expropriated the property in 2011, incorporating it into the Renova Centro Program, and inaugurated the Palacete dos Artistas in late 2014.
Who lives at the Palacete dos Artistas?
The property is home to artists from various fields, ranging from musicians, dancers, and circus, theater, and TV performers to behind-the-scenes technical staff.
Therefore, to live in the mansion, seniors must provide proof of affiliation with unions, associations, or organizations involved in defending artists’ rights.
The first group of residents included figures such as singers Roberto Luna and Raimundo José, director Sebastião Apolônio, and the late actress Vic Militello.