The best present for any child is to have fun, isn’t it? So how about celebrating Children’s Day by playing with your little one? With that in mind, we’ve selected outings for all ages to enjoy this October 12th.
What to do on Children’s Day?
Dopamine Land
How about exploring an interactive journey that stimulates all the senses with vibrant scenery, pillow fights, games, lights and environments that spark the imagination? The purpose of this multi-sensory experience is to activate dopamine, the hormone of happiness, and provide unforgettable moments for all ages.
📍 Eldorado Shopping Center

Viradinha Cultural
On October 4 and 5, Viradinha will take place, a free cultural mega-event dedicated to children’s month. There will be more than 400 activities in more than 90 venues across the city, bringing together 650 artists in performances of children’s theater, music, storytelling, artistic interventions and great shows for the whole family.
📍Theaters, libraries, Houses of Culture, cultural centers and City Hall facilities in all regions of the city + Sesc SP units

Pixar World
An immersive experience with 14 themed environments and 30 3D characters from the studio’s best-loved films, such as Toy Story, Viva, Up, Amusing Minds and The Incredibles. Guaranteed fun for all ages! Children under 12 don’t pay in October!
📍 Shopping Center Norte

Turma da Mônica Festival
The first edition of the festival takes place in Villa-Lobos Park on October 4, 5, 11 and 12, with 14 musical attractions, new shows by Turma da Mônica, the participation of Roberta Campos, Grandes Pequeninos, Beatles for Children and much more. The event will also have gastronomic areas, children’s activities, translation into Libras and accessible areas. The event is free on the first weekend (04 and 05/10), the other dates will have paid tickets.
📍Villa-Lobos Park

Opera “John and Mary”
The classic by the Brothers Grimm is given a playful and musical setting, with the participation of the Experimental Repertory Orchestra, Youth Choir and Children’s Choir from the Municipal Music School. The production values sustainability with reused scenery and enchants families with costumes and a magical setting.
📍Theatro Municipal de São Paulo

Cultura Inglesa Festival
On Sunday, from 12 noon, the Badalú Musical group presents the show Giravida, aimed at early childhood and centered on musicality as an affective bond. The show is part of Kids’ Day at the 28th Cultura Inglesa Festival and invites children and families to explore sounds, gestures and games in a poetic and immersive experience.
📍Centro Brasileiro Britânico: Rua Ferreira de Araújo, 741 – Pinheiros

Humberto Circus
The traditional Humberto Circus arrives at the Cantareira Norte Shopping parking lot for a special Children’s Day weekend, with circus acts and the enchanting Disney Magic Show. Tickets start at R$10 for children and the show promises to delight all ages.
📍Cantareira Norte Shopping

The Adventures of Nuni the Little Fish
A free children’s musical show that brings together Brazilian and African culture, narrating the journey of Nuni, an Angolan fish who crosses Brazil in search of a return to Africa. The musical features live music, MPB classics, popular songs, authorial compositions and African songs, addressing themes such as empathy, cultural identity, inclusion and environmental preservation, with live translation into pounds.
📍Cacilda Becker Theater

Decathlon Sports Playground
A free event that transforms MASP’s Open Space into a sports and cultural circuit for children and families, with activities such as racket games, archery, cultural workshops, burning, functional circuit, relay activities and various games.
📍MASP Open Space

Children’s Day at Fábrica de Dengo
The Dengo Factory is celebrating children’s month with creative workshops and a new children’s chocolate range. On October 11, 12, 18 and 19, children aged 3 to 12 will be able to take part in activities such as creating toys, customizing bandanas and producing personalized chocolates.
📍Dengo Factory

Barbatuques
The body music group Barbatuques celebrates 10 years of its children’s project “Tum Pá” with an interactive show that turns the body into a musical instrument. The presentation brings together popular songs such as “O Sapo Não Lavava o Pé” in new versions, as well as original tracks and lots of fun percussion for all ages.
📍Sesc 14 Bis

Children’s Month at Mooca Plaza Shopping
This mall offers a full program: a Play Fun circuit with Peppa Pig, My Little Pony and Transformers, an outdoor Super Park amusement park, children’s theater, cinema and even a special functional class by Track&Field Experience Kids with the presence of Stitch.
📍Mooca Plaza Shopping

Children’s Month – SP Government
Museums, theaters and Culture Factories throughout the state are hosting a special program of workshops, shows, interactive experiences and free play activities for children and families. Highlights include Futebolices – Children’s Day at the Football Museum, the show Dinizia’s Tales at the São Pedro Theater, and Uma Noite no Museu Catavento – Special Halloween.
📍Various locations in SP

Children’s Week at Sesc SP
The Sesc units in São Paulo are hosting a special Children’s Day program with theater, workshops, concerts and free activities for the whole family. At Sesc Belenzinho, highlights include the show Around the World in 80 Days (11 and 12/10), the Cine Concerto A História Sem Fim (11 and 12/10) and creative workshops such as Brinquedos Criáveis and Monte Sua Máscara de Papel Low. Sesc Interlagos brings free concerts to the gym: Pandeirodê, with Cris Barulins (11/10, 16h), and Bailamos, with the duo Tiquequê (12/10, 16h).
📍Sesc units

Led Zeppelin Kids
Special Children’s Day concert with the Led Legacy band, youth choir and young musicians. The event also features the School of Rock Rock Experience, allowing the public to experience the rock universe. Food will be collected for the NGO Amigos do Bem.
📍Manifesto Bar

Ice Skating Rink
This shopping center in Guarulhos is inaugurating a special attraction: an ice skating rink for children (aged 5 and over) and adults. The experience runs until November 2 and includes monitors, skates of various sizes and safety equipment. Prices start at R$50.
📍Parque Shopping Maia

Onheama, a song to save the forest
A children’s opera with string puppets by the company Pequeno Teatro do Mundo. Inspired by indigenous legends, the play mixes classical music and Amazonian mythology to tell the adventure of a young warrior who must rescue the sun. Sessions start at R$40 and take place on Saturdays and Sundays, between 11/10 and 14/12, from 11am to 4pm.
📍Artistic Culture

Dorival Caymmi for children – The Sun Will Rise
The black collective Azuka presents storytelling inspired by Dorival Caymmi’s album Canções Praieiras (1954). The performances are free, bilingual (Portuguese and Libras) and bring literature, music and accessibility to children in an inclusive and poetic show.
📍Various libraries and cultural spaces in SP

My Roof of Stars
On October 17 and 18, Burle Marx Park will host a super family camp, a unique experience full of outdoor activities, fun and special moments to mark the childhood of the little ones.
📍Burle Marx Park

Children’s Month Special at Sesc Santo Amaro
In October, Sesc Santo Amaro offers a special program full of fun and culture for children and their families. The program includes theater, music, storytelling, literature and creative workshops.
📍Sesc Santo Amaro

SpongeBob’s restaurant
“Are you ready, kids? We are, Captain!” This SpongeBob burger restaurant is designed to make you feel like you’re in Bikini Bottom. There, you’ll even find the classic crab burger. The experience is a must for children who enjoy the cartoon.
📍Rua Atílio Innocenti, 53 – Itaim Bibi

Magic Dining – Dinos
This themed restaurant offers an immersive dining experience for the whole family. In this immersive experience, the whole family feels like they’re back in the dinosaur era, on a journey full of fun and flavor. Customers can try a variety of options in a rodízio format, including starters, pizzas, pastas and mini-burgers. All this while interacting closely with more than 20 static and moving dinosaurs.
📍Avenida dos Autonomistas, 1400 – Vila Yara

Magia & Bruxaria Lancheria
If you’ re a Harry Potter fan, this experience is for you! O “Magia & Bruxaria Lancheria” is a themed snack bar created to provide a special meal for fans of pop culture’s most famous wizard. The experience lasts 2 hours and includes the meal combo, shows, presentations and lessons with the spell and potion teachers. Everything Hogwarts students could ask for, right?
📍Espaço Onix – Avenida Engenheiro Alberto de Zagottis, 853 – Jardim Taquaral

Hello Kitty and Friends in 2D
The world’s first 2D Hello Kitty and Friends restaurant is in Liberdade. The space belongs to the Eat Asia group – a franchise already known for its instagrammable settings and food in the shape of Japan’s most famous kitten. Here, Hello Kitty, My Melody, Chococat, Keroppi, Badtz-Maru, Kuromi, Cinnamoroll and Little Twin Stars invite adults and children to immerse themselves in the universe of comic books.
📍Rua Américo de Campos, 118 – Liberdade

The Circus Bar & Kitchen
Even those who have never been in front of an arena need to visit The Circus. The whimsical atmosphere abuses the striped pattern so common in circus tarpaulins. You can also find a popcorn cart and even a magician’s top hat decorating the place. The food also follows the theme, making the whole experience a real spectacle.
📍Rua Itapeti, 319 – Tatuapé

Number One Burger
Number One Burger’s decor is inspired by the 1950s. The eatery, located in Lapa, takes us on a journey back in time, with decor and dishes inspired by the American diners of the time. And to keep the kids entertained, there are even vintage scooters.
📍Rua Pio XI, 230 – Alto da Lapa

Charada Burguer
Although its name refers to the classic Batman villain, Charada Burguer pays homage to the game “Super Mario Bros.” with very colorful decor. The chandeliers, for example, are shaped like the boxes that the game’s protagonist needs to break in order to acquire items.
📍 Avenida Renata, 320 – Vila Formosa | Praça Santo Eduardo, 67 – Vila Maria | Avenida Lins de Vasconcelos, 1771 – Vila Mariana

Animal World
With two units in São Paulo, the Mundo Animal chain is for children. With its fancy decor and dishes, portions and burgers named after animals, the restaurant offers children an immersion in the forest. There is also the presence of Leonel, a mascot who performs shows throughout the night.
📍Avenida Professor Luiz Ignácio Anhaia Mello, 4951 – Vila Ema | Avenida Engenheiro Alberto de Zagottis, 833 – Interlagos

We call it Ballet
If your child is passionate about ballet, they’ll love this performance of the classic ‘Sleeping Beauty’. In this show, the ballerinas glow in the dark with their light-up costumes. Click here to check the dates.
Remember that this performance is for children over 8 and those under 16 must be accompanied by an adult. All set? All you have to do is enjoy this breathtaking show.

Candlelight Concert
There is no age when it comes to music. A concert illuminated by thousands of candles is a sensory experience that promises to enchant the little ones. In some of the city’s most iconic places, you’re sure to find a concert ideal for the whole family.
Check out the full list of Candlelight São Paulo concerts here. Age range: from 8 years old.
Hopi Hari
How about celebrating Children’s Day in one of Brazil’s most fun parks? Hopi Hari, in Vinhedo, is the perfect destination for a day full of adventure, with rides for all ages, shows and lots of magic. A great opportunity to enjoy unforgettable family moments!

Circus World
Another good tip is to immerse yourself in the magic of the arena at Mundo do Circo. The space brings together enchanting performances, workshops and interactive activities that guarantee fun for the whole family. A special program to experience circus art up close!
📍 Parque da Juventude: Avenida Cruzeiro do Sul, 2630 – Carandiru

Hello Park
Hello Park features interactive multimedia parks, meaning that children will be able to experience a new way of playing. The space has more than 20 interactive attractions, and the activities have different themes that change every season.

Butantan Institute Science Park
The park is located in a 725,000 square meter green area in the West Zone of the capital. As it is part of the Butantan Institute, its main attractions include the Biological Museum and the Serpentarium, which houses the institute’s famous snakes.

Family in the Park
The traditional weekend program ‘Família no Parque’ (Family in the Park) has just announced something new: Hippo, the highest inflatable toboggan in Latin America. With a height of 15 meters and a length of 55 meters, it still has water on the way down, on hot days. In addition, for some years now, São Paulo residents have had the ‘Família no Parque’ (Family in the Park) as an option for entertaining children. Now it has a new fixed address: Villa-Lobos Park.

Pop Haus
With two units in the city, Pop Haus specializes in inflatables, including giant toys and slides. The options include interactive science shows, magicians, characters, games and prizes.

Dinosaur World
The attraction at the São Paulo Zoo promises fun for the whole family in a space covering more than three thousand square meters. Here, animals from the Mesozoic Era share space with those from the current era, the Cenozoic. Tyrannosaurus Rex, Pterodactyls, Mamenquissaurus and others positioned in the middle of the zoo’s Atlantic Forest.

Marisa Park
With attractions for the whole family, the park has 20 rides. The rides most popular with children are the jumbinho, mini-highway, truck train and the charming fusquinha. There’s also the traditional carousel, which delights children and adults alike.

