Mariana Prates, autor em São Paulo Secreto

Journalist and writer from Minas Gerais, raised amid the hills and loves of Belo Horizonte. Now reporting from across the border, discovering hidden corners in the streets of São Paulo. To find me: mariana.prates@secretmedianetwork.com

Free festival in São Paulo brings contemporary Italy to life with panini, gelato, and wine near the Barra Funda subway station

The Modern Italy Festival is coming to São Paulo and promises to be the perfect outing for anyone who appreciates fine cuisine and quality music! On July 11 and 12, this new Italian festival will take over...

Culture Things to do

With free admission, a traditional Japanese festival in São Paulo celebrates 118 years of immigration with taiko performances, raffles, and traditional dances

On June 27 and 28, Gueinosai 2026 brings some of the East’s most beautiful artistic traditions directly from to São Paulo! Also known as the Japanese Folk Music and Dance Festival, the event features per...

Escapes Secret Guides

Just 2 hours from São Paulo: “Brazilian Switzerland” hides rare works by Tarsila do Amaral, a winter festival, and the largest wax museum in Latin America

Did you know that Campos do Jordão is called the "Brazilian Switzerland"? Two factors contributed to the most famous city in the Mantiqueira Mountains receiving this nickname. First, because its architec...

Things to do Wellness & nature

Just 2.5 hours from São Paulo, a traditional winter festival celebrates the blooming of the cherry trees with Japanese cuisine and tickets starting at R$ 30

In July and August, Campos do Jordão hosts the 2026 Cherry Blossom Festival. This will be the 55th edition of the event, which allows visitors to enjoy the delicate blooming of the sakura! It’s the perfec...

Food & drink Secret Guides

Wine on the sidewalk and small producers: a guide to the best wine bars in São Paulo to escape the routine, featuring wines from up to 11 different countries

Visiting a wine bar in São Paulo is a great way to break out of your routine in style. It doesn’t matter if you’re a longtime connoisseur or someone just starting to explore the world of wine: the city i...

Culture Secret Guides

An hour from São Paulo, an airplane junkyard has become an interactive museum where you can play with the controls of retired Boeings

Many people imagine that when a plane stops flying, its journey comes to an end. But what if we told you that, at Sucatas Bim, the life of these “retired giants” is just beginning? Located in Campinas, th...

Food & drink Things to do

The world’s most famous coffee festival takes over the São Paulo Biennial with a sensory immersion, over 110 coffee brands, and tickets starting at R$ 30

A very important message for coffee lovers! From June 26 to 28, the São Paulo Coffee Festival 2026 offers a complete sensory immersion in Brazil’s “black gold.” Held for over 10 years in various global ci...

Food & drink Things to do

Just 60 km from São Paulo, the “Land of Wine” hosts a free festival featuring artisanal pasta and live concerts at a historic station dating back to 1875

Let’s be honest: there’s nothing better to ward off the cold than a good glass of wine paired with delicious food. That’s why this month’s cultural tip is the Pasta, Wine, and Pizza Festival, which promi...

From Guarulhos to São Paulo in 30 minutes: Line 19-Celeste promises to cut travel time by up to an hour, but the project faces an impasse at the Court of Auditors

Can you imagine traveling from Guarulhos to downtown São Paulo in just 30 minutes? That is the promise of Line 19-Celeste, which will connect the Anhangabaú Valley to Bosque Maia in the metropolitan area....

Secret Guides

What to do in São Paulo during the cold weather? Irresistible tips for enjoying winter with great food, unique outings, and a cozy atmosphere!

Winter in São Paulo isn’t just about low temperatures and blankets. After all, with the cold weather, the city reveals itself in a new light, offering a variety of options to make the most of this charmi...