Created by Polo Cultural, the Cidade da Cultura platform serves as a culturalguide to help São Paulo residents and tourists explore the capital. The service promises to deliver, right in the palm of your hand, itineraries packed with cultural events, complete with geolocation and advanced filters.
Active since 1998, the Polo Cultural has carried out more than 150 projects involving art, communication, and education, benefiting approximately 60,000 young people over the years.
With the goal of becoming the capital’s leading guide to cultural venues, the Cidade da Cultura platform seeks to include all types of venues, from large institutions to independent galleries and neighborhood cultural centers.
The goal is to cover as many recommendations as possible and decentralize the cultural scene in São Paulo, giving visibility to local artists and allowing them to be discovered by the general public.
The Cidade da Cultura platform
With the goal of democratizing access to culture, the platform organizes information into categories such as theaters, museums, and galleries, tailored according to event type, location, and proximity.
This makes it easier to find the event you’re looking for. Everyone knows that São Paulo offers a vast array of cultural activities, but it’s still necessary to consolidate useful information to make planning and access easier for everyone.
In addition, it allows users to plan and share their own itineraries with friends and family. There’s also a feature to save favorite places in the city to visit later.
Subscriptions and Invitation Pool
Far more than just a guide for the general public, the platform also offers features for the cultural venues themselves. One such feature is the “Invitation Pool, ” through which these venues can offer memberships to their regular visitors with benefits such as reserved seats or priority in waiting lines, for example.
The system also features the “Ingresso Amigo” function, which allows venues to offer tickets linked to waiting lists, with customizable pricing and quantity settings.
However, it’s worth noting that the platform does not function as a ticket office: its role is to direct users to each venue’s official sales channels.
How do I access it?
Access is available through the official website. Viewing the map and available venues is free. Other features, such as creating itineraries and saving favorite places, require creating an account and logging in to the platform.
Step by step:
- Visit the platform’s venues page.
- If you want nearby results, click “My location.”
- Allow the device to use your geolocation.
- Explore the results in list view or on the map.
- Filter by category or interest.
- Open the venue’s profile to view its address, phone number, hours, social media accounts, website, and other details.
