October is here, and with it comes one of the most fun times of the year for anyone who loves horror, mystery, and supernatural stories. In São Paulo, Halloween goes far beyond costumes: the city transforms, offering experiences for the whole family, macabre tales, and famous horror movie locations.
If you’re looking for things to do on Halloween in São Paulo, we’ve put together a list of attractions to add to your schedule and get you in the Halloween spirit. There are options for both those who love a good scare and those who prefer a more peaceful and somber experience.
What to do on Halloween in São Paulo?
Trick or treat? 🍬🍭
Halloween on Rua Anália Franco takes place on October 31 and November 1, transforming the neighborhood into a Halloween scene. Now in its 5th year, the event will feature a trick-or-treat hunt, attractions, and a food court for kids and families. It’s a great opportunity to put on your costume and enjoy Halloween with the whole family!
🗓️ Oct. 31 and Nov. 1
📍Praça Marechal Rodrigues Riba Junior, Jardim Anália Franco, São Paulo – SP
Not everyone has to spend Halloween running from monsters 🎻
For those who prefer a more peaceful and contemplative experience, the holiday can also be celebrated to the sound of some of the songs that helped shape the world of horror.
Candlelight: Halloween Songs brings a string quartet to the MASP auditorium and the Grand Mercure São Paulo Ibirapuera . For about an hour, by the light of thousands of candles, the quartet gives a new atmosphere to classics like Michael Jackson’s “Thriller” and soundtracks from films such as *The Exorcist*, *The Addams Family*, *Beetlejuice*, and *The Nightmare Before Christmas*.
🗓️ 10/31
📍MASP: Avenida Paulista, 1578 – Bela Vista, São Paulo,
📍Grand Mercure São Paulo Ibirapuera: Rua Sena Madureira, 1355 – Ibirapuera, São Paulo
31 October 2026 17:00
Museu de Arte de São Paulo Assis Chateaubriand – MASP
31 October 2026 19:00
Grand Mercure São Paulo Ibirapuera
Día de Muertos Festival at the Memorial da América Latina 💀
Mexico is taking over São Paulo! On October 31, November 1, and 2, the Memorial da América Latina will host the Día de Muertos Festival, a free event featuring traditional altars,a Catrinas and Catrins contest, Lucha Libre, mariachis, cuisine, and other cultural experiences. It’s an opportunity to get an up-close look at one of Mexico’s most important traditions, which celebrates memory and loved ones.
🗓️ Oct. 31, Nov. 1, and Nov. 2
📍Avenida Mário de Andrade, 664, next to Barra Funda Station.
