The second edition of Cinema Week 2026 is here to bring excitement to movie theaters across Brazil! From September 10 to 16, movie lovers in São Paulo will have the chance to catch the latest blockbusters at much more affordable prices, making the magic of the big screen accessible to everyone.
For anyone looking for an affordable movie theater in São Paulo, this is the perfect opportunity to get together with family and friends. Plus: in addition to discounted tickets, several chains are offering special discounts on snack combos. Just buy your ticket, grab some popcorn, and enjoy!
How to Enjoy Cinema Week 2026
During the event, screenings until 5 p.m. in standard theaters cost just R$ 10, and screenings starting at 5 p.m. cost R$ 12. Keep in mind that movie theaters in São Paulo are free to set their own prices for special theaters (VIP, Prime, or IMAX).
Tickets are available through official online sales channels—subject to a convenience fee—or at physical box offices. So, our tip is to arrive early to secure your seat in person!
The promotion covers most of the movies currently in theaters, excluding preview screenings.
Where to enjoy Cinema Week in São Paulo
The event is an initiative of the National Federation of Movie Theater Operators (FENEEC), with support from the Brazilian Association of Multiplex Movie Theater Operators (Abraplex).
Major chains, such as Cinemark, Cinépolis, Cinesystem, Kinoplex, PlayArte, UCI Cinemas, and Cine Araújo, have already confirmed their participation in this edition. But independent theaters aren’t left out! Belas Artes, Cine Segall, Cinema Reserva Cultural, Espaço Petrobras de Cinema, and Cine Marquise are also part of the special lineup, offering affordable movie screenings in various parts of São Paulo.
Finally, the rules for snack promotions and participating theaters vary from venue to venue. So be sure to check the terms and conditions on your favorite movie theater’s website before heading out, okay?
