Can you imagine a city where you can buy quality accessories at a bargain price, go for a walk in the middle of nature and even learn a little about Brazil’s history? Limeira, located about 150 km from the capital of São Paulo, is known not only as the “National Jewelry Capital”, but also as the “National Orange Capital”, a title that reflects its large participation in the sector, since it is responsible for producing more than 11 million tons of the fruit during the harvest.
Because of these two vocations, Limeira attracts thousands of visitors every month, whether for its sparkling jewelry stores or the historic farms that preserve the legacy of orange production that boosted the local economy in the 19th century.
With easy access via the Anhanguera highway, Limeira is the ideal destination for those looking for a day trip full of experiences or a weekend of relaxation. The city combines tradition and modernity in perfect doses, with a strong industry, vibrant commerce and surprising tourist options.

The “Orange Capital” is a paradise for those looking for jewelry and accessories
This small town stands out nationally as one of the largest poles of plated jewelry and costume jewelry in Brazil. Limeira is a true paradise for resellers, shopkeepers and end consumers looking for quality pieces, modern design and affordable prices.
The epicenter of this movement is Avenida Marechal Artur da Costa e Silva, where more than 600 stores offer a multitude of options in gold and silver plated accessories.
In addition to the stores, Limeira hosts ALJOIAS, the largest trade fair in the sector in the country, held twice a year. The event attracts buyers from all over Brazil and even abroad. So, if you love accessories, visiting the city during this event can be a great outing.

Discover tourist Limeira: nature, culture and history in one place
But Limeira is not all about shopping! The city also offers many attractions for those who want to relax and explore the interior of São Paulo.
Among the highlights are, for example, the Horto Florestal, ideal for family picnics, light trails and moments of relaxation by the lakes and wooded areas; the Major José Levy Sobrinho Museum, for those who love history and want to discover Limeira’s past and its importance in the development of the state; and the Gruta da Paz, a place of contemplation and spirituality that attracts both devotees and curious tourists.
In addition, the town has a strong historical link with 19th century coffee growing and is marked by its old farms, such as Fazenda Ibicaba, the scene of significant historical events, such as the Constitutionalist Revolution of 1932.
