São Paulo offers a unique experience for those who love burgers and nerd culture. After all, the city has several themed burger joints, many of them geeky, that combine flavors and decor inspired by pop culture.
With that in mind, we decided to seek out some of the spots that offer a complete experience for fans. From settings that pay homage to comic books, movies, TV shows, video games, and even medieval times, to special menus, you’re sure to find your favorite.
LE Burger Secreto
Burgers, pop culture, milkshakes, fries, and plenty of geeky fun all in one place. LE Burger features themed spaces that will drive any nerd wild. For example, right in the main dining area, a life-size replica of the Hulk welcomes visitors who can enjoy a delicious meal there.
Although the name refers to the classic Batman villain, Charada Burger is a burger joint themed after the game “Super Mario Bros.,” with very colorful decor. The chandeliers, for example, are shaped like the boxes the game’s protagonist needs to break to acquire items.
Jolly Roger Burger
Opened in 2020, this themed burger joint is a paradise for fans of geek culture and otakus. After all, the space is entirely themed around the manga and anime ‘One Piece, ‘ which also became a hit on Netflix. In addition, the burgers are also packed with references in their names and flavors.
The permanent home of magic and witchcraft in São Paulo. The venue is entirely dedicated to fans of the Harry Potter universe (and good burgers). Additionally, Vassoura Quebrada was the first Harry Potter-themed burger joint to open in São Paulo, in 2018.
Big Kahuna
Fans of Pulp Fiction will recognize it right away: Big Kahuna is the diner featured in the movie, and everything is inspired by it—from the decor to the menu.
If you’re a burger addict, you’ve probably already heard of Seven Kings. This themed burger joint opened its doors in 2017 in Santos, on the São Paulo coast. The name comes from the restaurant’s medieval inspiration, with monarchs and ancient civilizations making their presence felt on the menu.
The world’s first official SpongeBob SquarePants burger joint is a must-visit for anyone looking to explore São Paulo’s themed burger spots. Spanning over 1,000 square meters, the venue offers a complete immersion in Bikini Bottom through various themed areas.
In addition to being a fast-food burger joint, the venue also houses the iconic Flying Dutchman Lounge and SpongeBob’s House, featuring dinners curated by chef Heaven Delhaye.
Medieval Tavern
Here, the entire decor, the menu, and even the waitstaff’s vocabulary evoke the Middle Ages. Seating ranges from boats to royal armchairs, while the walls are adorned with spears, lanterns, and warriors. Visitors can also try their hand at activities like archery practice, RPG games, and even consulting ancient runes. But be warned: the restaurant only accepts reservations!
For speed enthusiasts, this themed burger joint is an ode to motorsports in São Paulo. With decor inspired by race tracks and burgers named “Ferrari” and “McLaren,” the spot offers a tasty, Instagram-worthy experience—perfect for living out a “Drive to Survive”-style moment.
The restaurant combines cuisine and entertainment in a setting that simulates a safari in the savanna. With a menu created by chef Rafael Povea, the restaurant features toys, video games, and playful performances with savanna mascots that teach about environmental conservation. Plus, of course, snacks and burgers!