The largest technological exhibition ever dedicated to Tarsila do Amaral is entering its final stretch!“Tarsila’s Brazil” celebrates the artist’s 140th birthday with a sensory journey through works that defined Brazilian modernism.
The 1,300-square-meter exhibition is on view for a limited time at Nubank Arte Lab, the newest cultural hub on Avenida Paulista. And for “roxinho” customers, here’s a great sneak peek: you can secure your spot with exclusive discounts!
The Brazil of Tarsila – Immersive Exhibition
22 October 2026 10:00 + more dates
Nubank Arte Lab
What to expect from “Tarsila’s Brazil”?
The project follows the trend of major international exhibitions—such as those dedicated to Van Gogh and Monet—and places the greatest painter of Brazilian modernism in the spotlight. There are more than 10 themed rooms, showcasing to the Brazilian public various works that defined Tarsila do Amaral’s career.
The idea isn’t just to admire paintings on the wall, but to walk right inside them. That’s why the exhibition digitally recreates around 60 of the painter’s iconic works, allowing the public to experience the art with all their senses:
- Large-scale technology: Immersiverooms with 360-degree projections, augmented reality, and interactive installations that reveal the painter’s creative process, created in partnership with digital artists.
- Access and democratization: Works that haven’t been seen in public exhibitions for years are being presented in a brand-new digital format, democratizing access to the artist’s collection.
- Sensory Journey: An original soundtrack and special scent effects that guide the audience through the exhibits.
- Iconic works like you’ve never seen them before: Digital reinterpretations of classics such as *Abaporu*, *Antropofagia*, *A Cuca *,and *Operários*.
- For all ages: An experience tailor-made to bring children, young people, families, and art lovers together in a lighthearted and fun way.
Curated by Paola do Amaral Montenegro—the artist’s great-grandniece and custodian of her legacy—and Juliana Miraldi—a sociologist and researcher in modern and contemporary art with postdoctoral degrees from UFRRJ and Unicamp— the exhibition “Tarsila’s Brazil” combines rigorous historical research with cutting-edge technology to present one of the country’s leading painters in a way never before seen by the Brazilian public.
Celebrate the 140th anniversary of Brazil’s greatest modernist artist at this unprecedented exhibition in São Paulo
“Tarsila’s Brazil“ is entering its final stretch at Nubank Arte Lab, located in the iconic Conjunto Nacional. Tickets are available on the Fever website starting at R$25, with special rates for Nubank customers.
The exhibition is inclusive for all audiences, featuring accessibility resources such as noise-canceling headphones, Braille programming, and audio-guided tours.
