If you’re passionate about what’s new in the world of beauty, Beauty City Ikesaki is an unmissable destination in the heart of São Paulo. Located in São Paulo‘ s most Japanese neighborhood, this Ikesaki concept store goes far beyond a shopping space: it is a veritable hub of interactive experiences, brand activations and exclusive launches.
The place was designed to offer a complete immersion in the world of cosmetics, from live demonstrations to express make-up services and relaxing massages. In addition, the program includes themed events, workshops and meetings with experts in the sector, making the visit even more special for consumers and professionals.
What can you find in this hub?
Beauty City is much more than a store: it’s a dynamic and interactive space where major beauty brands promote unique experiences. There, you can explore:
- Brand activations: exclusive launches, special promotions and live product demonstrations;
- Instagrammable scenarios: spaces decorated to ensure that perfect click;
- Beauty services: make-up, nail care, massage and much more;
- Events and workshops: a varied program with specialists, market trends and the participation of influencers;
- Lives and exclusive content: live broadcasts and face-to-face meetings with beauty professionals.
Brands such as Ruby Rose, Salon Line, Risqué, Taiff and Vizzela are part of the activations, bringing novelties and unprecedented experiences to visitors.
How to visit Beauty City Ikesaki?
This super exclusive hub is located at Avenida Liberdade, 146 – Liberdade and is open on Saturdays and Sundays at specific times, usually from 2pm to 5pm. To gain access to the exclusive floor of Ikesaki where Beauty City is located, you need to spend R$ 60 on products in the store.
Finally, whether you want to try out new items, check out trends or just enjoy an environment totally dedicated to the beauty universe, Beauty City Ikesaki is a space worth visiting. So keep an eye on the schedule and enjoy this immersive experience in one of São Paulo’s most vibrant neighborhoods!