On Saturday 23rd, Coca-Cola inaugurated the São Paulo Christmas Tree. For the third year running, Villa-Lobos Park will host the attraction, which can be seen until the beginning of January. The tree is already a much-loved attraction among São Paulo residents and is almost obligatory to visit at Christmas time, as it is so eagerly awaited all year round.
In addition to the lighting and effects, an exciting Christmas show marked the opening of São Paulo’s official Christmas tree. After all, according to the company, the structure will not only be 53 meters high, but will also have a beautiful backdrop around it.
The São Paulo Christmas Tree is the park’s big attraction this season!
As in past years, the traditional Coca-Cola Christmas Caravan, which brings joy to those present, has made the big tree its starting point. The itinerant attraction is touring 70 cities in seven states across the country.
On the 22nd, 23rd and 24th, Santa Claus and Mrs. Claus crossed the São Paulo capital greeting the public amidst the Christmas decorations. In addition, projections, soap bubbles and a light show illuminated the streets of São Paulo along the way.