If you’re looking for the best panettones in São Paulo, you’ve come to the right place. After all, every year, confectioners maintain the tradition of the Christmas dessert by innovating flavors and unusual combinations.
That’s why, to help you make your choice, we’ve tasted several panettones available on the market and selected the best options for you to try this year. So, check out our tips and choose the one that best suits your palate.
The best panettones in São Paulo: tradition and innovation without losing flavor!
1. Filone (Cioccolato)
Why try it: Ideal for chocoholics, Filone’s panettone is filled with drops of dark chocolate, which melt in your mouth. The dough is aerated, but it could be more moist and with even more chocolate. Still, it’s a great choice for those looking for an intense cocoa flavor.
💰 R$135
2. Le Jazz (Orange confit, Chocolate and Almonds)
Why try it: Created by chef Chico Ferreira’s team, Le Jazz’s panettone stands out for its pronounced orange confit flavor, balanced by chocolate and the crunch of almond slices. The naturally fermented dough is just the right amount of moist and the result is a 1kg panettone rich in aroma, flavor and texture.
💰 R$115
3. Dona Deôla (Baileys Chocotone)
Why try it: Although the chocolate coating tastes a little “hydrogenated”, the Baileys cream that accompanies it makes up for it. A curious and different option, worth trying for the creamy combination of chocolate and liqueur.
💰 R$74,90
4. Santa Luzia (Artigianale agli Agrumi)
Why try it: A novelty celebrating 13 years of tradition, Santa Luzia’s four-citrus panettone is a real invitation to fans of the classic flavor. Tangerine, orange, lemon-taiti and Sicilian come together in the dough and almond cream topping. Just the right amount of sweet, balanced and flawless. Perfect for those who like the traditional with a touch of citrus.
💰 R$177
5. Joya (Matcha, White Chocolate and Red Fruits)
Why try it: The expectation of the striking taste of matcha is not entirely fulfilled, but Joya’s panettone makes up for it with a sweet and pleasant balance. The freeze-dried red fruits and white chocolate provide an interesting contrast, making it an unusual choice for those looking to get away from the obvious.
💰 R$152
6. Casarìa (Coffee with Caramel)
Why try it: With coffee paste, gold chocolate and white chocolate, Casaria’s panettone features salted caramel in the recipe. Although the promise is of something surprising, the result could be wetter and more intense. Still, it’s worth it for those looking for different flavors.
💰 R$135
7. Rubaiyat (Madrid Traditional)
Why try it: For those who don’t want to go wrong, Rubaiyat’s traditional panettone is the way to go. With candied fruit, raisins marinated in white wine and a moist dough, it strikes the perfect balance. A 10/10 classic for those who prefer to play it safe.
💰 R$139
8. Le Blé (Banana and dulce de leche)
Why try it: Naturally fermented, with no preservatives or artificial additives, Le Blé’s panettone is based on strong banana and dulce de leche flavors. It’s sweet and intense, perfect for those who like strong, authentic flavors.
💰 R$119
9. Galpão (Half Bitter Truffle with Rum)
Why try it: If you’re looking for something daring, this truffled panettone from Galpão is the right choice. The semi-sweet chocolate and the aromatic touch of rum create a sophisticated experience. The balance of bitterness in the chocolate stands out among other truffles on the market.
💰 R$144,90
10. Nana (Al Cioccolato Trufado)
Why try it: Natural fermentation, semi-sweet chocolate ganache filling and 38% cocoa French chocolate icing. It’s very sweet, almost masking the taste of the pastry, but it works well as a gift because of its beautiful and festive presentation, with little stars and golden icing.
💰 R$195
11. Bráz (Chocolate with Orange)
Why try it: Bráz offers a traditional panettone, perfected year after year, with semi-sweet chocolate and orange glaze soaked in marsala wine. Although it has been voted one of the best panettone in São Paulo several times and has high quality ingredients, the dough could be more moist.
💰 R$149
